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Chlorophyll, the main ingredient in Chlorophyll Water® has been Ranked #1 Top Ingredient for 2022 by retail analytics platform Trendalytics.
Trendalytics measures consumer demand and market supply inflection points by classifying and translating data across social influencer buzz, online product searches, consumer shopping patterns has ranked chlorophyll as the #1 ingredient trend for 2022.
According to Trendalytics, “in the #1 spot, chlorophyll has garnered mass attention thanks to its viral takeoff on TikTok. There are 362K average weekly searches for the ‘wonder supplement,’ +317% to last year” - with users celebrating their personal results from consuming liquid chlorophyll, Chlorophyll Water® and Chlorophyll Water Drops®.
Launched in 2019, Chlorophyll Water® is a purified water enhanced by nature with the addition of Chlorophyll, a key ingredient and the distinct green pigment in plant life. Chlorophyll Water® is a refreshing introduction to the many benefits of chlorophyll and each bottle is fortified with the added benefits of vitamins A, B12, C, and D.
Clinical skin care may have gained popularity during the pandemic, but new data points to a redirection to natural ingredients, with chlorophyll as the #1 ingredient, set to “dominate 2022,” as reported by the artificial intelligence platform.
Sarah Barnes, Content Marketing Manager at Trendalytics explains that “since lockdown orders have lifted, consumer demand for ingredients has shifted—from immunity-boosters like Vitamin C to wonder ingredients that balance the body, support immunity, and combat signs of aging.”
Trendalytics reports that, “Chlorophyll in supplement or liquid form contains chlorophyllin, a semisynthetic, water-soluble version of the ingredient, which supports immune system function and enhances the liver’s natural ability to remove toxins and waste from the body. Its antimicrobial powers reduce swelling and can also be used as a topical remedy for wrinkles, acne, and wounds.”
Here are the top 10 ingredients for 2022, as ranked by Trendalytics:
- Chlorophyll
- Postbiotic
- Pyrrolidone Carboxylic Acid
- Bakuchiol
- Winter Cherry
- Volcanic Ash
- Makgeolli
- Tulip
- CBD
- Probiotic
Trendalytics predicts future trends by analyzing millions of data points across the internet, leveraging signals in google trends, social media, and e-commerce market data, grouping them in statistically significant ways, and then extrapolating out the trend curve to predict which trends are emerging, aggregating billions of consumer demand signals, measuring how consumers will engage in the future. For more information on Trendalytics, please visit them at trendalytics.co.
Trendalytics predicts future trends by analyzing millions of data points across the internet, leveraging signals in google trends, social media, and e-commerce market data, grouping them in statistically significant ways, and then extrapolating out the trend curve to predict which trends are emerging, aggregating billions of consumer demand signals, measuring how consumers will engage in the future.
Full Article: Trendalytics
Chlorophyll, Probiotics Top Beauty Ingredients for 2022
Clinical skin care may have exploded during the pandemic, but new data points to a redirection to natural ingredients in 2022.
"According to recent research from Trendalytics, the top ingredients for 2022 skew largely toward products from nature. “We’re continuing to see the blurring of the lines between industries: food and wellness, wellness and skin care,” said Sarah Barnes, content marketing manager at Trendalytics. “Brands in any of those spaces are branching out to create more of a lifestyle approach.”
Some of the top ingredients — probiotics, CBD — aren’t new, but other list toppers like chlorophyll are being driven by trends on TikTok. “The idea of ‘beauty hacks’ is really popular: people are saying sea salt spray is a miracle cure for acne, and chlorophyll is another,” Barnes said. “Last year, we saw the boom in vitamin C, elderberry and other natural ingredients that help boost immunity. Now, people are emerging from lockdown into society, and these are other examples of shifts in consumer demand and priorities.”
Full Article: Yahoo Lifestyle / Full Article: WWD
